I'm an entrepreneur with over 25 years in senior management and 12 years of owning and running businesses across various sectors. As the founder and CEO of Rooiboslief, I’ve built a premium organic rooibos tea brand that celebrates sustainability, ethical sourcing, and South African heritage. Rooiboslief offers: • 100% Organic and conventional, caffeine-free, antioxidant-rich rooibos and honeybush tea in both retail and bulk formats • Classic organic, natural infusions and herbal blends. • We serve clients in the HORECA industry, importers, and private-label partners globally, offering full-service solutions including custom blends, biodegradable packaging, and export logistics. Whether you're an importer, wholesaler or retailer needing consistent rooibos supply or a brand looking to develop a private-label product, I can help you deliver a market-ready tea product with minimal effort on your side. Beyond business: • I’m passionate about mentoring startups and female-owned SMEs — helping them navigate the journey from idea to retail shelf and international trade. • I also find joy (and focus) in long-distance open-water swimming and bring that same discipline and endurance to the world of entrepreneurship. Let’s connect if you're interested in: • Partnering for rooibos tea supply (bulk, retail, or private label) • Expanding your product range with organic wellness teas • Mentorship for navigating SME growth, retail, and export channels.