What is the outlook for the global wine market?

Wine is a highly coveted alcoholic beverage. It is even present in the French tourism sector with the presence of wine tourism on the territory.

Key figures of today’s market 

Main wine producers in 2021:

World wine production during 2021 is 250.3 million hectolitres. This production is extremely low compared to recent years. This decrease in production is explained by the weather conditions experienced by the three main European producers.

The world leader in the wine sector is the European continent and more particularly Western Europe. 

1st: Italy → 44.5 million hectolitres

2nd: Spain → 35 million hectolitres

3rd: France → 34.2 million hectolitres

The figures are mixed. The three main European producing countries alone account for 45% of world production. Nevertheless, its figures are lower than in recent years.

Its figures published by the International Organization of Vine and Wine (OIV) show us the damage of the year 2021. Indeed, the figures have never been so low for France since 1957 for example. Global warming is the cause of this low figure due to frosts, hail, and storms last April.

The wine export market in 2019:

1st: France → 33% of exports → 9.5 billion euros

2nd: Italy → 21% of exports → 6 billion euros

3rd: Spain → 11% of exports → 3.2 billion euros.

The Vine and Wine Organisation has not published the figures for 2020 and 2021. We will therefore give you an overview of the situation in 2019. France’s leading position is explained by the reputation of its wines. 

Indeed, they are referenced in 90% of the offers of global wine operators. The most popular French wines are Bordeaux, Languedoc and Côtes du Rhône.

By way of comparison, it should be noted that in the year 2020, France obtained a revenue of 8.74 billion euros for its wine exports. This significant drop is explained by the sanitary crisis that we have gone through. Indeed, during this crisis, the world economy slowed down. Exports were reduced or even virtually stopped due to the low number of ships available. In addition, its exports were considerably reduced due to the drop in consumption with the closure of bars and restaurants.