Increase your Sales through a Marketing Strategy on uFoodin

Increase your Sales through a Marketing Strategy on uFoodin

“Marketing refers to activities a Company undertakes to promote the buying or selling of a Product or Service. Marketing includes advertising, selling, and delivering products to consumers or other businesses.” Investopedia, 2017

Even if you are not a marketing manager, you use the related techniques at work for sure. Knowing the basics of marketing is becoming essential in the Food & Beverage Industry because the sector is changing and there is a huge competition on the market. Only the companies and professionals who know how to stand out will gain new market shares or business partners.

With uFoodin, every professional, no matter his/her job can do marketing. Here are the main tools on our platform you can use to enhance your visibility and notoriety. Please note that you can find all the following features on the Company Dashboard.

Key steps to create a marketing strategy on uFoodin :

1. The Company page

The Company page is like a business card that you give to prospects, clients or partners. While a business card is temporary, this company page is permanent and easy to find in the companies directory of the platform. 

Thanks to the powerful filters, a professional who is looking for the kind of products or services you sell will automatically find your page. Also, if you recruit new talents on the job board, this company page can be linked to the offers you submit : so, this will be the first image your future collaborators will have of your company.

This is why it is really important to fill in as much relevant information as you can : email addresses of the different departments (sales, procurement, marketing, logistics etc.), sector of activity, location, size of the company, corporate film etc.

Please remember your company page is the front door for new business opportunities. The more information there is, the more likely you are to be contacted.